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Member Spotlight

OCEANSIDE, CA (January 4, 2021)– In the spirit of giving, Frontwave Credit Union sponsored four local military families this holiday season through Camp Pendleton’s Armed Services YMCA (ASYMCA) Secret Santa Program. Frontwave shopped for and purchased gifts on the families’ wish lists and delivered them to the Camp Pendleton ASYMCA, where they were distributed just before the holidays, ensuring each family member had something special to celebrate the season with.

The Secret Santa program was initiated in 2003 to support Marines, Sailors, and their families who are referred to the ASYMCA as needing extra help during the holiday season. This year, 105 local military families, made up of 466 total individuals, were served through program, supporting the ASYMCA’s larger goal of strengthening military families at Camp Pendleton by providing meaningful programs and service events throughout the year.

“This has been a tough year for so many active duty military families, and our Secret Santa Program brought some much needed relief and joy to so many deserving families. We couldn’t do it without our incredible community partners like Frontwave Credit Union,” said Maxine Langdon, Events and Marketing Manager for the Camp Pendleton ASYMCA.

“Having been founded as Camp Pendleton Federal Credit Union in 1952, our military roots run deep, and local military families are at the heart of who we are and what we do. We’re proud to support them as their financial institution and through additional partnerships with organizations like the Camp Pendleton Armed Services YMCA,” said Bill Birnie, President/CEO of Frontwave Credit Union.

In addition to the Secret Santa Program, Frontwave Credit Union also sponsors the ASYMCA’s monthly Neighborhood Exchange, which distributes groceries, diapers, financial advice, and more to local military families in need, as well as special events throughout the year.


About Frontwave Credit Union

Frontwave Credit Union is a member-owned not-for-profit financial institution serving San Diego, Riverside, and San Bernardino Counties. Frontwave Credit Union provides a portfolio of financial products and services including checking and savings accounts, auto loans, mortgage loans, credit cards, home equity loans, and financial planning. Forged in 1952 as Camp Pendleton Federal Credit Union in Oceanside, California, Frontwave has grown from 8 civil service employee members and $40 in assets to more than 100,000 members and more than $1 billion in assets. Frontwave Credit Union was voted San Diego’s Best Credit Union and Best Mortgage Company in the 2020 San Diego Reader “Best Of” Readers

Poll, and is continuously recognized as a best place to work in Southern California, winning the Peter Barron Stark Award for Workplace Excellence again in 2020. To learn more, visit


Amber Gabrenas
Marketing Communications Frontwave Credit Union 760.631.8700 x1413 [email protected]

The San Marcos Chamber is excited to feature member PlanterSam for this member spotlight!

Who exactly is the “Sam” of PlanterSam?

Meet PlanterSam’s owner, Sam! From plant rescuer to a big time plant mama, Sam is the face of this locally owned small business that specializes in providing house plants, macramés, keychains, wall-arts, pens, and everything plant-related!

“My love for plants started a long time ago when I started rescuing plants because I knew that sometimes within big companies plants would end up in the trash because they have broken leaves. So a few years back we started buying plants. Whenever we’d go somewhere and they had a plant that needed rescuing, we’d rescue it.”

Scroll through the highlights and reels on the PlanterSam Instagram (@plantersam) and you’ll find heart-warming stories, inspiring words, and Sam’s contagious smile and witty humor. It’s no surprise that just under a year into their official launch, their business’ personal brand quickly grew to become a recognized name among housebound plant lovers in San Marcos and adjacent cities.

In a heart-filled message to her plant loving community, Sam shared openly to her audience about the challenges of navigating the pandemic. “I never knew that in the midst of my depression those plants that I rescued and having to take care of them in turn would become something that saved me.”

For many business owners like Sam, interweaving personal anecdotes into their business’ brand has helped business to blossom in a challenging atmosphere for traditional brick-and-mortar businesses. With an increase in consumers turning to social media for connection, empathy, and inspiration for stay-at-home projects to provide relief from the stressors of the pandemic, small business owners can learn a thing or two from the successes of PlanterSam.

“People reach out to me to thank me for bringing this weekend pop-up sale because it has helped them with their anxiety and their depression to come out to get a plant, to be able to take care of something else, to not struggle with their daily struggles,” said Sam.

Follow PlanterSam on Instagram: @plantersam

Follow PlanterSam on Facebook:

Visit PlanterSam’s website:

Visit PlanterSam’s pop-up: 791 Trailside Pl, San Marcos, CA



What inspired you to start your business?

I come from a 30 year career in Orthopedic surgical devices and my wife & business partner, Martha comes from an equally successful career as a full-time mom and homemaker. We saw a growing need for high quality in-home care and decided to put our skills to work and make a difference serving our community. We've been in your shoes and understand the value of having the peace of mind of knowing you've finally initiated care for the person who may have spent a lifetime caring for you.

What makes your business unique?

Most of our clients indicate they feel so much better from the peace of mind we offer, but they’re equally as happy about how we help them save a lot of money by using in-home care. Additionally, there are serious concerns as the Coronavirus spreads within institutions, so many clients find comfort in knowing their loved ones are being cared for within the safety of their home.

How has the San Marcos Chamber been helpful to your journey?

Being a member of the San Marcos Chamber helped us to quickly get introduced to other business owners who could get the word out about our growing business - this was crucial, especially during the hiring stages of growing our company in the midst of the pandemic. I am an active member and volunteer on the Membership Outreach Committee, which has allowed me the opportunity to connect with our member businesses. Being able to provide a listening ear to the needs of other business owners helps me as a business owner to feel connected to our business community. Having the support of the Chamber has proven to be essential to our business' well-being as we navigate these challenging times together.

Our Care Team Members Can Assist With:

  • Social enrichment activities
  • Nutritious meal planning, preparation and cleanup
  • Medication reminders
  • Standby assistance with morning and evening routines
  • Light housekeeping, laundry
  • Arranging appointments and running errands
  • Light exercise
  • Assistance with ambulation and mobility
  • Help with bathing, dressing, and grooming
  • Companionship

You might be thinking it would be a good idea to have some help for a few hours, every other day. Or your needs and expectations could require more hours and days. Whatever you need, we can do it.

Whatever you’re thinking, tell us. After the in-home assessment (and it’s free with no-obligation), we will recommend a plan that meets your needs and helps you enjoy life more. And congratulations for taking the big first step!

Proudly Serving

  • Bonsall
  • 4S Ranch
  • Aviara
  • Black Mountain Ranch
  • Calavera Hills
  • Camp Pendleton
  • Carlsbad
  • Del Dios
  • East Canyon
  • Elfin Forest
  • Encinitas
  • Escondido
  • Fire Mountain
  • Ivey Ranch
  • La Costa
  • Lake Hodges
  • Lake San Marcos
  • Leucadia
  • Morro Hills
  • North Valley
  • Oceanside
  • Olivenhain
  • Rancho Bernardo
  • Rancho del Oro
  • San Elijo Hills
  • San Marcos
  • San Pasquel
  • Shadowridge
  • Twin Oaks Valley
  • University Commons
  • Village O

Join Our Team

Ever wanted to be a part of a great team? To feel needed and respected? To help others? Consider a position as a SYNERGY HomeCare caregiver. We’re hiring and would enjoy speaking with you!

Joyful Hands Therapeutic Bodywork
Joy Thompson is excited to be celebrating 20 years of business in 2019! She specializes in deep tissue, sports, pregnancy/prenantal, and geriatric massage. Her business, Joyful Hands Therapeutic Bodywork, has helped thousands of people to feel better and heal faster through massage therapy and bodywork.  Joy has worked with people of all ages in a variety of health conditions: athletes who are training or recovering from injuries; people recovering from accidents or healing from serious health challenges; those who have repetitive stress injuries from work… She has worked with infants, teens, adults, with those healthy, and on hospice… Joy looks forward to another 20 years of *Spreading the JOY of Relaxation and Healing through Massage and Bodywork because everyBODY deserves to feel GREAT!*

Sunshine Mountain Vineyard is located in the beautiful hills of San Marcos! Chamber co-workers and friends went after work on Friday to wine taste and enjoy the views from the winery. $15 gets you eight tastings. Glasses of wine and bottle purchases are also available. Lovely patio for a picnic.

2286 Sunshine Mountain Road

Dana LaFleur, owner of La Fleur’s Winery is proud to be the first designated Urban Winery in San Marcos.  La Fleur’s Winery participated in the February 2018 annual Toast of the Coast Wine competition and came away with a gold medal for their 2015 Zinfandel and a silver medal for their Petite Sirah “Little Joe” estate wine.  La Fleurs offers a locals and remote wine club, Tuesday and Thursday “Happy Hour” wine tasting from 2:00 – 6:00 p.m. along with weekend tastings and events. Located at 215 S. Pacific Street., Ste 106, San Marcos.


Momentum Training Center located at 1740 La Costa Meadows, San Marcos has opened and joined the Chamber. Owners, Curt Knowles and Nick Diede offer soccer training and coaching along with yoga classes in their spacious brand new facility. Momentum Training Center can be reached at 760-670-2050 or

Penny LaMadrid is the Director of Sales for the Residence Inn by Marriott.

The Marriott offers corporate, group, leisure and local rates for our 112 full kitchen suites. Hotel amenities include the following  

  • Complimentary full buffet breakfast
  • Complimentary Wi-Fi
  • Full kitchen studio, one and two bedroom suites
  • Heated outdoor pool
  • Fire pit
  • Pool room

Years of Business in San Marcos: 7 years

The hotel is currently undergoing a complete top to bottom remodel and will be completed by Mid-March, 2018

How can Welcomemat Services benefit your business? Two words: Targeted Marketing. Instead of sending out advertising material and direct mail to anyone in your area, we have targeted approaches to help grow your business. First, we specifically target individuals and families who have recently moved and are looking for businesses like yours. Secondly, we can connect you with established residents that are most likely to respond to an offer from your business. Using the latest technology, we then provide powerful reporting so you can clearly measure the effectiveness of our programs. If you are looking for a smarter way to get your name out in your community, Welcomemat Services is here to assist you. We’ll do all the hard work to connect you with the people who need your services most. Ready to get started?

Years of Business in San Marcos:  One

Any Recent Awards of Recognitions:

A leader in the $133-billion local advertising industry, Welcomemat Services is a new mover marketing and technology company. The brand was named to Entrepreneur’s 2015, 2016 and 2017 “Franchise 500”. In 2017, the brand was named Entrepreneur’s ‘Best of the Best’ in the Advertising Services category. Since 2003, Welcomemat Services’ technological innovation and marketing sophistication has enabled the brand to change the face of the direct-mail marketing industry.

Please contact Naila Sfeir:  619-800-2010

[email protected]

Facebook: @WelcomematNorthCountySD

Regina Noetzoldt with Arbonne  practices holistic health and wellness  by combining the most current scientific breakthroughs with almost forty years of being the leader in botanically based, Swiss formulated products.

Her business gives people an opportunity to re-set their body clock. Reversing the signs of aging to have amazing younger looking skin. Holistic health and wellness combines anti-aging skin care plus healthy nutrition and more than 300 products from baby care to make-up.

Regina’s business is helping people get healthy from the inside out. She has worked in San Marcos for 15 years.

Regina Noetzoldt